Strategy & programme design

Strategy, Policy & Programme Design

We help institutions turn strategic objectives into programmes, initiatives and policies that can actually be implemented — from diagnosing the challenge and designing the model through to the roadmap and delivery support.

Strategic objectives become useful when they are translated into programmes, structures and clear routes to implementation. That translation is where Yomn works: we diagnose the problem, design the programme or policy framework that addresses it, structure how it will be delivered, and stay involved through implementation where that is useful.

From a strategic objective to something that can be implemented

An objective has to become a structure before it becomes a result. That means understanding the problem properly, deciding what the programme is actually trying to change, and then designing the model: the phases, the participation, the roles, the decision points and what has to exist before anything can start.

We usually work with teams that already hold the mandate and the objective, and need a partner to turn it into a designed programme with a credible route to delivery.

How we work

Not a branded methodology — this reflects how our strategy and programme work has typically progressed.

  1. 01

    Understand and diagnose

    We start with the problem rather than the format. On Jada 30 we ran a study into why the Social Development Bank's beneficiaries were failing before any programme was designed, which is what made the design targeted.

  2. 02

    Define the objective and scope

    We agree what the programme is trying to change, who it needs to reach and what constrains it — so the design is judged against a clear intent rather than an activity list.

  3. 03

    Design the programme

    The framework itself: structure, phases, the participation and engagement model, selection or assessment criteria, and the journey a participant or beneficiary moves through.

  4. 04

    Structure delivery and the roadmap

    How the programme will actually run — phasing, responsibilities, the sequence of workstreams, and the components that must exist before launch. On the SFDA programme this included the delivery roadmap alongside the framework.

  5. 05

    Support implementation

    Where it forms part of the scope, we stay involved through delivery rather than handing over a document — programme management, the supporting content and platforms, and activation.

What we help design

  • Strategic context analysis and problem diagnosis
  • Stakeholder insight and supporting research
  • Objective and scope definition
  • Policy research, policy design and policy advisory
  • Programme architecture and initiative design
  • Participation and engagement models
  • Participant and beneficiary journeys
  • Stages, workstreams and responsibilities
  • Implementation roadmaps and phasing
  • Selection, assessment and judging criteria
  • Educational and training programme design
  • Programme frameworks that can be repeated or scaled

Selected work

Jada 30

Social Development Bank

Diagnosis, programme design and sustained delivery. We ran the study into why the bank's beneficiaries were failing, designed and implemented an online and offline mentorship programme, and developed a training library of more than 60 modules. The programme ran from 2021 to 2024.

A 43% reduction in failure rates among participating companies.

View project

Ashbal Riyali

Riyali Charitable Foundation

National programme architecture and participation model. We designed the programme framework and the participation and engagement model, built the digital registration platform, managed the educational content, and oversaw implementation across participating schools Kingdom-wide.

More than 50,000 students took part and 14,000 schools registered.

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Aseer Hackathon

Aseer Region Development Authority

Programme concept, structure and participant model. We developed the overall concept and organisational structure, designed and managed the participant journey across every stage, and built the supporting website and visual identity.

1,500 participants and 2,000 training hours delivered.

View project

Innovation for the Elderly Hackathons

Family Affairs Council

Programme architecture and execution framework. We designed the concept, structure and execution framework, led participant journey and engagement design, and built the supporting platform including its training, judging and filtration modules.

View project

From strategy to implementation

Design work is more useful when the people who wrote it can help carry it. Several of our published projects show Yomn remaining involved from design through implementation. We do not provide every capability on every project; the scope is agreed for each one.

  • Programme management and delivery oversight
  • Stakeholder engagement and coordination
  • Training, workshops and capability building
  • Educational and programme content
  • Supporting digital platforms
  • Activation and field delivery

Who we work with

Government entities, authorities and councils; ministries and transformation offices; development banks and funds; and — where the work is institutional rather than commercial — foundations, large corporates and social-development organisations.

Why Yomn

Diagnosis before design

Our strongest programme work began with research into the actual problem. Jada 30 started with a study of why businesses were failing; Negaderha began with a study framework and stakeholder fieldwork.

Designs that were actually delivered

The frameworks we describe were not left on paper. Ashbal Riyali reached 14,000 schools; Jada 30 ran from 2021 to 2024.

Design and delivery in one team

The same engagement can span diagnosis, programme design and implementation support, so intent is not lost in a handover between an adviser and an implementer.

Measured where measurement was possible

Jada 30 recorded a 43% reduction in failure rates among participating companies — a designed programme with a reported outcome, not just a delivered activity.

Questions we are usually asked

What does programme design actually include?

The structure and phases, the participation or beneficiary model, selection and assessment criteria, roles and responsibilities, the journey people move through, and a decision on the components the programme needs before it can start.

Do you work on policy?

Yes. Policy research, policy design and advisory are part of our offer, particularly where policy needs to connect with strategy, programme design or implementation.

Do you stay involved after the design is finished?

Where it is part of the agreed scope, yes. Several of our programmes ran from diagnosis and design through to delivery, including Jada 30 over three and a half years.

Do you only work with government?

Most of our published programme work has been with government entities, authorities, councils and development banks, but the same approach applies to foundations, funds and large institutions running programmes of national or social significance.

Have an objective that needs a programme?

Book a meeting with the Yomn team to talk through the problem, the scope and how a programme could be structured.